Grand Hyatt Macau

澳门君悦酒店

All Branding 

Bing Design created the entire branding for this hotel - over 200 items, ranging from all logos to signage, in-room and outlets. 

Highlights 

Patisserie

The design for the patisserie boxes featured stylized “lucky” Chinese c ...

Grand Hyatt Macau

澳门君悦酒店

All Branding 

Bing Design created the entire branding for this hotel - over 200 items, ranging from all logos to signage, in-room and outlets. 

Highlights 

Patisserie

The design for the patisserie boxes featured stylized “lucky” Chinese characters that would be appreciated in this mecca of gambling - prosperity, fortune, etc. Inside, each box contains a piece of paper with an explanation of what the characters mean. 

Spa

Instead of the usual cool colors that feature in spa design, BD focused on the energy boost that comes from a good spa treatment, and gave the Insala spa an energy jolt with a palette of reds and oranges. 

Banquet

For the Chinese banquet menus, BD selected a rich “lucky” reds and golds, while the Western menu is an elegant cream.

品牌视觉形象
兵设计为酒店设计了整体的品牌形象。小到酒店内各个场所的企业标识大到酒店的指示牌，200多项设计均由兵设计包办。

亮点
西点

西点的包装特别加入了象征“幸运”的中文字符，希望能给来到澳门这个赌博圣地的游客带来好运。每个盒子里都附有一张专门介绍盒子上的字符所代表的寓意的纸片。
水疗

与常见的水疗中心的冷色调设计不同，兵设计的设计灵感来自于水疗过后人的能量得到提升，因此颠覆性地选择了带给人能量的红色和橙色系。
宴会菜单

在色彩的选择上，兵设计用象征“幸运”的红色和金色代表中式宴会，选择优雅的奶白色代表西式宴会。